OpenAI and Reddit introduced a partnership on Thursday that can enable OpenAI to floor Reddit discussions in ChatGPT and for Reddit to convey AI-powered options to its customers. The partnership will “allow OpenAI’s instruments to raised perceive and showcase Reddit content material, particularly on current subjects,” each firms mentioned in a . As a part of the settlement, OpenAI can even change into an promoting accomplice on Reddit, which implies that it’ll run adverts on the platform.
The deal is just like the one which Reddit in February, and which is value $60 million. A Reddit spokesperson declined to reveal the phrases of the OpenAI deal to Engadget and OpenAI didn’t reply to a request for remark.
OpenAI has been more and more hanging partnerships with publishers to get knowledge to proceed coaching its AI fashions. In the previous couple of weeks alone, the corporate has with the Monetary Instances and Dotdash Meredith. Final yr, it additionally with German writer Axel Springer to coach its fashions on information from Politico and Enterprise Insider within the US and Bild and Die Welt in Germany.
Underneath the brand new association, OpenAI will get entry to Reddit’s Knowledge API, which, the corporate mentioned, will present it with “actual time, structured, and distinctive content material from Reddit.” It’s not clear what AI-powered options Reddit will construct into its platform because of the partnership. A Reddit spokesperson declined to remark.
Final yr, having access to Reddit’s knowledge, a wealthy supply of actual time, human generated, and sometimes high-quality info, turned a contentious subject after the corporate introduced that it could begin charging builders to make use of its API. Consequently, dozens of third-party Reddit purchasers had been pressured to and 1000’s of subreddits went darkish in protest. On the time, Reddit stood its floor and that enormous AI firms had been scraping its knowledge with no cost. Since then, Reddit has been monetizing its knowledge by hanging such offers with Google and OpenAI, whose progress in coaching their AI fashions is dependent upon getting access to it.